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Targeted at Millennials in the age group of 18-30 years in Tier I, II, and III cities, the fashionable luxury clothes on Zapyle are priced from Rs 800 to under Rs 1 lakh.

Arvind Limited tied up with the French cosmetics and beauty retailer, Sephora, owned by Moet Hennessy Louis Vuitton (LVMH), to run it’s India operations, bagging both the store and e-commerce rights.

Imagine a brand achieving a sale amounting to Rs 5 crore in just 12 hours from its launch. No, we are most certainly not making this up. This happened at Phoenix Marketcity, Bengaluru. The brand in discussion here is MI. How did sales hit this astounding number in such a short while? The credit goes to an out-of-the-box launch. The launch was such a success that it’s given inspiration to other brands, who are following suit, planning their own grand launch.Apart from social media announcement and engagement – the best route to reach brand aficionados – the brand chose to go even grander in their quest to reach more consumers

“The new store concept and these store launches add to our brand’s repertoire of Pro-planet philosophy featuring eco-friendly elements like use of recycled wood, LED energy saving lighting amongst others with a warm colour palette. Known for the positive values we embody, we wanted to facilitate the same into the fresh designs in our new format stores too. With an astounding result– the stores look stunning, displaying a beautiful mix of ethos and product.” said Harkirat Singh, MD, Woodland.

Shakeef Khan, Co-Founder – Marketing & Sales Operations Disrupt, said, “Our collection is a perfect blend of style and substance. We want to leverage Rannvijay’s massive fan following, his fashion sensibilities and combine that with the need for a solid casual wear brand in the market. Rannvijay is widely known for his fashion sensibilities and we are confident that Disrupt will soon emerge as the individualistic fashion choice amongst the young and fashion-conscious Indian consumers in the next one year.”

A subsidiary of Mercury Fabrics. Pvt. Ltd, Intimate Nation’s extensive and stylish intimate wear collection combines cutting-edge contemporary designs, avant garde fashion, and exquisite materials for an immersive shopping experience delivered right at the customer’s doorstep.

Jasvinder Kataria, Head – Sales & Marketing, Linen Business, Jayashree Textiles added, “With this premium store, our goal is to create a rich consumer experience and ensure that linen lovers experience the largest variety of linen fabrics and products in an intimate environment. All our fabrics are made from raw material sourced from France and Belgium and processed at our state of art facilities to ensure the highest quality standards.”

Disney & Me stores, catering to lovers of Disney, Marvel and Star Wars merchandise, have opened up in India courtesy DLF Brands.Each store will feature six uniquely designed, dedicated zones bringing to life the distinctive worlds of the popular franchises

Being An Omnichannel Retailer

The online market has been growing rapidly since the past three years and hence we had initiated the process of improving our online presence. Online shopping trend is something we expect to grow at an even faster rate since more working parents opt for purchasing products online.We have received strong responses from other companies and from online portals. In addition to bespoke clothing, we also cater to readymade clothing requests.

On display at the new store is a vibrant collection with a comprehensive mix of styles featuring an extensive range of kurtis, fashion bottoms like palazzos, churidars, trousers, dupattas and accessories to match every occasion, mood and personality.

The highlight of this store is the new retail store design adopted by TCNS to display the new categories of merchandises differently. The most prominent feature is the usage of White as the principal colour that helps better focus on colours of the merchandise. The new format is likely to highlight the brand better within the store. The display of merchandise too has been enhanced and various means have been deployed to showcase the merchandise better through podiums of display fixtures, lighting fixtures, taller display units amongst other elements.

When asked if the company is looking raising funds for its expansion, Behal told PTI, “We are constantly in touch with venture capital/ private equity players. We will need capital…however, we are looking at debt options at this point of time.”

The new store in South Extension, Delhi showcases a wide range of pure linen and linen blends, printed and embroidered linen fabrics for men and women. Further, ready to wear shirts and trousers, as also accessories such as stoles, ties, belts, and handkerchiefs, are also available.

“Brands are usually positive about going big on launch day, especially international, high-end brands. While on high streets, the most that brands can do is offer discounts, there is lot more that a mall can do for brands and consumers. We can give them that slight edge, a greater push and create an impressive launch.”

The highlight of this store is the new retail store design adopted by TCNS to display the new categories of merchandises differently. The most prominent feature is the usage of White as the principal colour that helps better focus on colours of the merchandise. The new format is likely to highlight the brand better within the store. The display of merchandise too has been enhanced and various means have been deployed to showcase the merchandise better through podiums of display fixtures, lighting fixtures, taller display units amongst other elements.

Since Vajor is known to do a collection every month, the store will be equipped with the best of Vajor Clothing, Footwear, Accessories, Decor along with a segment of Vajor Humane from the brand’s most recent collections. Everyone who is looking for high quality, body friendly, boho, chic fashion and lifestyle products should find a haven at the Vajor store. Vajor has all that your wardrobe and your space needs.

E-commerce users are expected to increase from the current 80-90 million in 2017 to 180-200 million by 2020, smaller cities are expected to comprise more than 50 percent of the online shopper base by 2020.

We have stepped up our marketing campaigns to increase sales from all over India. With our rich experience of over a decade, we have gained vital information that will be crucial to our expansion plans. We hope to add a new age group, 14-19 years. and hope to eventually expand to international markets, primarily in France and England.

The New York shop closed in 2016.

This action was taken to facilitate the sale of its Nine West and Bandolino footwear and handbag business and to right-size its capital structure around its profitable and growing businesses, including One Jeanswear Group, The Jewelry Group, the Kasper Group, and Anne Klein.

Kumar Doshi, Co-Founder – Product & Design, pitched in, “As the name suggests, we aren’t here to follow the rules, we’re here to literally DISRUPT! We’re very confident about our product – the design, the quality and the execution. Disrupt is not only going to change the game and its rules but it will become the fastest growing brand that the industry has seen.”

Talking about the store design, Goyal said, “The stores are a blend of classic, minimal, chic, young and fashionable looks, with an element of quirk thrown in. There are focal points in the store where we highlight five new styles every week. This is our way of providing styling tips to customers through visual merchandising and displays.”

Arvind Lifestyle Brands is well on course to be Rs 5,000 crore company by FY19.

Apart from emphasizing on the exclusive brands like Sephora, Make Up For Ever, Benefit, Burt’s Bees and Boscia, it also emphasizes on Louis Vuitton brands like Dior and Bulgari, and also selective global partners like Estee Lauder, Clinic and Lancôme.